Peter F. Drucker

'The critical question is not 'How can I achieve?' but 'What can I contribute?'

Social Media, what is it?

Posted: August 10th, 2009 | Author: Isman Tanuri | Filed under: Marketing 2.0, Social Media, Technology | Tags: , , , | View Comments

A slides primer on Social Media below for those still grappling with its enormity (ie. Bosses). I like this for its simplicity AND for the cold hard facts and stats on social media. VERY important for any business decision making. Especially crucial when you need to convince your dino-boss on this thing called Social Media. And don’t ever forget to remind your boss when he “gets it”: its always a two-way thing.

Maybe social “media” is a misnomer; it should indeed be “social conversations”. Much prefer that actually.

More from the author, Marta Kagan on Slideshare. Check her out.

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