Posted: June 4th, 2010 | Author: Isman Tanuri | Filed under: Business, Life-long Learning, Management & Leadership, People Development, Technology | Tags: Business, digital, efficiency, efficient, Google, human resource, nexus one, People Development, productivity, simple, survey, technologies, Technology | View Comments
Full disclosure: I admit I am a technology geek and, unabashedly, a Google fanboy. I am always fiddling with my gadget of choice (my Google Nexus One phone), customising my Google Chrome browser and I constantly try to outsmart the office’s laptop and its ‘restrictions’. You may ask why do I spend valuable time and effort on activities like these?
Well, I demand technology to work for me, to get the most value out of pieces of technology I own or paid good money for. But most simple technologies are made available to me for free, so being Singaporean, free is holy. But, above all, the driving motivation for this is to increased productivity and efficiency, both for my personal and professional uses. (Particularly useful when I was studying too).
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Posted: March 11th, 2010 | Author: Isman Tanuri | Filed under: Life-long Learning, Management & Leadership, People Development, Social Media | Tags: academic, blog, contemporary, LinkedIn, marketing, personal branding, scribd, slideshare, Social Media | View Comments
When Jason Parker wrote to ask if he could use an academic work of mine for his Social Media appreciation class at the University of Chicago Graham School of General Studies, I was thrilled. It also dawned upon me that social media is certainly worth all that time and effort.
How did Jason, Adjunct Professor at University of Chicago and Planning Director at Leo Burnett and quite possibly on the exact opposite of the world, discover ‘Role of Social Media in Contemporary Marketing’, an ‘obscure’ literature review I had completed only last September?
Social media.
And how did I make that happen?
Social media.
I had sowed ample digital opportunities where Jason and others could have found this piece of work. And this is how I did it.
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Posted: December 10th, 2009 | Author: Isman Tanuri | Filed under: Business, Life-long Learning, Management & Leadership | Tags: Branding, Business, business lessons, Chris Anderson, competition, Marathon, Marketing 2.0, running, The Long Tail | View Comments
The Standard Chartered Singapore Marathon 2009 came around last Sunday. I eventually ticked another item off my New Year’s Resolutions list by completing the 21km half-marathon, my first ever, but not without pains and frustration. Despite being able to run continuously for 90 minutes and feeling strong and tireless at the 14km mark, I had to switch to brisk walking because of a prior niggling injury to my right ankle. That meant shifting my weight to the left leg, and soon I was cramping out on that leg. One thing led to another and soon both legs were developing muscle pains.
Thinking is a Painkiller
I began writing this blog post in my head for the next 5km. That somewhat took away the troubling thoughts that I will not reach the Finish Line in 2.5 hours (my goal on the outset). In any case, many of my blog posts had been written while on my daily runs. The experts do say that running makes you smarter. I certainly like the tone of that.
As I have been reading Chris Anderson’s The Long Tail lately, naturally my mind drifted there. Observing the massive throng of people (well, mostly folks speeding past me), a theoretical connection clicked, from which more thoughts poured in.
Here’s the result of killing pain with brain juicing.
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Posted: November 27th, 2009 | Author: Isman Tanuri | Filed under: Life-long Learning, Management & Leadership, Social Media | Tags: BarCamp, changing world, crowdsourcing, inspire, learning, NCT, relevancy, relevant, Singapore, Social Media, twitter | View Comments
Here is something different on this blog. My experiences, thoughts and learning over the last week.
#BarCampSG4
Last Saturday (21 Nov), I attended BarCamp Singapore 4, organised by Preetam Rai and Kelvin Quee. Sponsored and held at IDA Singapore (also co-sponsored by Yahoo! SG and Hackerspace.SG), BarCamp was open to all. This being my first attendance at a BarCamp, I was not too sure what to expect although I had some ideas, having read some accounts on previous BarCamps.
What is BarCamp? Read on Wikipedia.

BarCamp is Crowdsourcing
Just like the concept of crowdsourcing in social media, most of the topics of the day were suggested by the attendees (pasted on IDA’s wall as shown on photo to the right), then voted by attendees and eventually presented by the attendees. Anyone was free to present on any topic they fancied (technology, social media, creative arts, culture and social sciences) and there were really off-the-wall submissions including ‘How to Present Difficult Concepts to Lesser Beings’ by Coleman Yee (which I thoroughly enjoyed) and one that I rued I missed: Adrianna Tan’s ‘How to Hack Your Own Travel Channel Life’ (thank God for Slideshare). All in all, I enjoyed the sessions I attended, the learning and the impromptu discussions.
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Posted: September 18th, 2009 | Author: Isman Tanuri | Filed under: Life-long Learning, Marketing 2.0, Social Media | Tags: marketing, Marketing 2.0, School, slideshare, Social Media, social web | View Comments
This literature review was written as part of my final project for the BA (Hons) Marketing Management program I had attended. I personally thought it was a lot of fun getting this together, especially enjoyed the tons of reading. A lot of insights and new ideas were formed during the process of writing this. See if you enjoy it too. Do leave a comment if you don’t :)
You may wish to download the PDF for later viewing.
Update Dec 1 ’09: I received an overall Distinction grade for the Final Year Project, of which this Literature Review is a major component.
Posted: August 9th, 2009 | Author: Isman Tanuri | Filed under: Life-long Learning, Me Posts | Tags: learning, marketing, me, personality, School | View Comments
I am currently finishing up on the BA studies, majoring in Marketing Management (I’ve just realised how little they actually teach you in college.) Part of the final dissertation/professional project submission is to assess my learning styles and the personality that comes with this person. Very interesting results. Major points to consider about self:
Of course, there are dark sides to all of this. You can find out below. Bottomline, with all these tests, I am much better able to judge myself and certainly capitalise on all my strengths and work on those niggling deficiencies. It will help in the long run.
You may also wish to experience the slide set below in its ‘glory’ via .pps.
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